Thursday, October 3, 2013

Energy Solutions - Where Green Meets Green

“I am a greedy capitalist.” So began a discussion in Chicago recently by executives of Walgreens to discuss their soon-to-be opened “Net Zero” store in Evanston, Illinois. It is a living laboratory demonstrating what is possible with current energy technologies available today – a regular operating store that produces more energy than it consumes during the course of an 18 hour day.

In the process, they have received INTERNATIONAL coverage on their commitment to the environment. Through the design and construction process, they have already identified technologies and practices that can be implemented throughout the entire network of stores to help further drive energy costs down.
More importantly however are those so called “intangible benefits” that cannot be bought and are seldom handed over on a silver platter. Creating a brand is one thing.
Living your brand – in the case of Walgreens, “Where Happy Meets Healthy” - is quite another.
In a tight and competitive marketplace, they will single-handedly capture a significant percentage of the environmental demographic; simply because they chose to be leaders instead of followers.
It is these types of benefits that change “Happy” to “Healthy”, and is the point where “Green meets Green”…in other words, where environmental sensibility meets economic impact. It’s time to throw off the shackles of “metering this” and “auditing that”. It’s time to examine the big picture as a whole; a building, even an entire organization, as a single living unit.
As I write this today, a dysfunctional political system plays out in the news every hour that I would attribute to slaves of thinking “inside the box”. I say the world needs heroes – people that will challenge the conventional ways of thinking. Maybe your company is the one that can lead changed attitudes in your industry. There are only a few pioneers; the rest are followers.
As the speakers dug into the details yesterday, it was interesting to note some similarities with Telamon’s Energy Lifecycle Management program – that were independently selected as “best practice” efforts. We would be happy to share those with you and to introduce you to a new way of evaluating energy, finances and operations. With proven expertise, and best in breed products, services and strategies; my suggestion is to engage with us and let Telamon’s Energy Solutions be your map to a place where green meets green.
-Mark Brown
Channel & Business Development
Telamon Energy Solutions

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